Digital Games Forecast: 2011–16


Ovum's Digital Games Forecast: 2011– 2016 forecasts a $53bn market by 2016. Forecast includes revenues, gamers, and ARPU, and is split by online and mobile.


The digital games market will be worth over $24bn in 2011 up nearly 16% on 2010. It is expected to reach $53bn by 2016, driven by the casualisation of video games, new free-to-play business models, and publisher strategies aimed at controlling more distribution.

Telcos primary method of benefiting from gaming revenues will be to up-sell users to attractive gaming and access bundles, and using these to reduce churn. The sophistication and richness of games requires more complex handling giving operators the opportunity to open their network and services to help ensure a quality consumer experience.

Features and Benefits

  • Gain access to Ovum's revenue, gamer, and ARPU forecasts for five regions and 27 countries split by online and mobile.

  • Understand Ovum's market scenarios by region and game category, put the forecast into perspective, and compare between regions.

Key Questions Answered

  • What is the size of the digital gaming market and how fast is it growing?

  • Is it online or mobile games that are growing the fastest and does this differ by region?

  • What is driving the growth in digital games?

  • How many gamers are there by country and region?

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