On the Radar: Fractal Analytics
Introduction
In Ovum’s opinion, Fractal has focused heavily on gaining deep expertise in select verticals and internalizes enterprise knowledge through extensive in-house training programs. The net result is a large repository of pre-existing vertical models that could help it attain differentiation in a rapidly burgeoning market.
Highlights
Fractal is a pure-play analytics services provider with strong analytics domain expertise in consumer goods, financial services, insurance, and retail.
Fractal provides a full portfolio of analytics services, including data transformation, logical data models, and custom analytic algorithms for verticals.
The company operates a heavy offshore model (95% resources are usually offshore), which helps in cost arbitrage.
Features and Benefits
Introduces and discusses Fractal's service offerings in detail.
Helps users understand where BI services is relevant in a rapidly growing and fiercely competitive market.
Key Questions Answered
What are the key benefits and drawbacks of engaging with Fractal?
Who should think about using Fractal's services?

