Why Ovum

Ovum’s services are differentiated from other sources of advisory services in a number of ways.

Ovum provides high-value advice on the commercial impact of technology & market changes in telecoms, software and IT services – and has unequalled expertise in advising on where these areas interact.

By partnering with Ovum, you will benefit from a unique blend of research deliverables and access to our global team of telecoms analysts to support your decision making process. Our research helps put you at the forefront of thought leadership and innovation by providing you with the independent and pragmatic advice you need to navigate today’s rapidly changing market.

Access to Ovum’s Knowledge Centers provides you with the most comprehensive service of its kind enabling you to access Ovum’s unparalleled depth & breadth of coverage. As a client, you will benefit from complete access to Ovum’s ICT research and analysis via these two services delivered via our fully integrated web based platform.

What distinguishes Ovum is our methodologies, collaborative culture, focus on data, and tools

Serving the needs of diverse communities with150 analysts covering a broad set of technologies and markets

Ovum’s data is not just product shipment numbers, but hard data on what enterprise and public sector IT organizations think and do

Deliverables centered on data and tools

Ovum is large enough to have a global reach, a broad portfolio of coverage, and the ability to invest in data and research



Serving a global client base with a global analyst team

Ovum is small enough to permit effective collaboration between analysts and practices so that we provide integrated analysis and recommendations rather than being trapped in narrow silos


Coverage that mesh services, general IT, and industry specific technology

Ovum executives are open to innovative ideas that will enhance our research and client deliverables